🎙 ABOUT THE PODCAST
Marketers Talking is a video podcast that goes behind the curtain with leading marketing minds. I sit down with marketers from all walks of life to hear their stories and talk shop.
🤔WHO IS THE HOST?
If we haven't met yet; Hi 👋 I'm Jess, an award winning marketer and entrepreneur obsessed with systems and making marketing more attainable for everyone. I started the Marketers Talking podcast because I believe everyone has a story to share.
👀ON THIS EPISODE
join Jess and Gill in a thought-provoking conversation as they delve into the intricate relationship between AI technology and brand voice. Discover the challenges and opportunities of maintaining authenticity and consistency in brand voice in the digital age. Gain insights into the crucial role of brand voice in setting companies apart and the implications of AI in shaping copywriting practices. From analyzing writing style to understanding the significance of emojis, this discussion offers a deep dive into the evolving landscape of brand communication. Tune in to explore the nuances of developing a unique brand voice amidst the advancements in AI technology.
WHERE TO FIND GILLIAN HILL:
LinkedIn: https://www.linkedin.com/in/gillhillwritingservices/
Instagram: https://www.instagram.com/gillhilledits/
Brand Voice Academy: https://brandvoiceacademy.com/visionary/?affiliate=gillhilledits
Website: https://gillhillwritingservices.com/
WHERE TO FIND JESS:
X: https://twitter.com/putapixelonit
LinkedIn: https://www.linkedin.com/in/putapixelonit
TikTok: https://www.tiktok.com/@marketers-talking
Instagram: https://www.instagram.com/putapixelonit/
⌚️IN THIS EPISODE WE COVER:
00:00:00 Discussing Brand Voice with a Copywriter and Brand Voice Specialist 00:00:39 Exploring the Importance of Brand Voice and the Role of AI in Replicating It 00:02:08 The Importance of Brand Voice in Copywriting
00:03:38 Developing a Consistent Brand Voice
00:05:49 Writing Style and Length in Copywriting
00:07:14 The Role of Emojis in AI Generated Content
00:08:41 Challenges of AI in Understanding Subtext and Brand Voice
00:11:06 Understanding the Challenges of AI in Creating Unique Brand Voice
00:12:11 Understanding Brand Voice: The Linguistic and World Perspective
00:13:01 Utilizing AI for Developing Brand Voice
00:14:05 Using AI to Enhance Brand Voice
00:15:22 Benefits and Concerns of Using AI in Writing
00:16:35 Utilizing AI for Content Creation and Proofreading
00:17:09 The Subjectivity of Editing and the Role of AI in Writing
00:19:13 Grammarly and Brand Voice
00:20:57 Finding Your Voice in Writing
00:22:13 Discussion on Sassy Legal Briefs
00:23:13 Exploring the Role of Tone in AI and Voice Analysis
Share this post