🎙 ABOUT THE PODCAST
Marketers Talking is a video podcast that goes behind the curtain with leading marketing minds. I sit down with marketers from all walks of life to hear their stories and talk shop.
WHO IS THE HOST?
If we haven't met yet; Hi 👋 I'm Jess, an award winning marketer and entrepreneur obsessed with systems and making marketing more attainable for everyone. I started the Marketers Talking podcast because I believe everyone has a story to share.
👀ON THIS EPISODE
In this episode of #MarketersTalking join Jess and Greg Brooks, CMO at Search Tides, for a lively discussion on the evolving landscape of SEO. Discover valuable insights on understanding human behavior in search optimization, the impact of AI on content creation, and the shifting dynamics of e-commerce in today's market. Dive deep into the challenges and opportunities of optimizing for search engines and explore the transformative power of personalized marketing strategies. Stay ahead of the game with expert advice from seasoned professionals in the industry.
🎙WANT TO JOIN THE PODCAST?
https://aleph1.marketing/be-a-guest-on-marketers-talking-marketing/
WHERE TO FIND GREG BROOKS:
https://www.linkedin.com/in/GregoryBBrooks
https://searchtides.com/
WHERE TO FIND JESS BAHR:
https://twitter.com/putapixelonit
https://www.linkedin.com/in/jessputapixelonit https://www.tiktok.com/@jessputapixelonit
https://www.instagram.com/putapixelonit
⌚️IN THIS EPISODE WE COVER:
00:00:00 Interview with Greg Brooks, CMO at Search Tides
00:00:24 Understanding Human Behavior in Search
00:01:06 The Evolution of SEO: From Keyword Stuffing to Value-Driven Content 00:02:26 Future of Business and Commerce in the Age of AI Content
00:04:28 The Evolution of E-Commerce and Consumer Behavior
00:05:53 Discussion on Marketing Channels and Attribution
00:06:06 The Future of SEO and Marketing Channels
00:08:18 Balancing SEO with AI Tooling for New Programs
00:10:56 Tips for Starting a Link Building Program
00:11:38 The Impact of AI on SEO Strategies
00:14:22 Influence of Google on Search Behavior
00:15:42 Optimizing for Search Engines in the Future
00:16:24 Understanding the Influence of Search Engines on Language Learning Models
00:18:50 Enhancing Brand Visibility and User Engagement through LLMs
00:19:55 Understanding Search Engine Models and User Behavior
00:21:25 The Future of Content Creation and Expertise in a World of AI
00:23:08 Creating Customer-Centric Content Strategy
00:25:00 The Importance of Personalizing Marketing Strategies
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