🎙 ABOUT THE PODCAST Marketers Talking is a video podcast that goes behind the curtain with leading marketing minds. I sit down with marketers from all walks of life to hear their stories and talk shop.
👀ON THIS EPISODE In this episode of #MarketersTalking join Jess and Jonathan Baker as they delve into the dynamic world of mergers and acquisitions in the marketing industry. Gain valuable insights on navigating job transitions, understanding agency finances, and optimizing your business for acquisition. Discover key considerations for valuing marketing and consulting agencies, building recurring revenue streams, and preparing your agency for a successful sale. Whether you're a business owner looking to sell or a professional seeking growth opportunities, this discussion is packed with expert advice to help you thrive in the ever-evolving marketing landscape.
WHERE TO FIND JONATHAN BAKER: https://www.linkedin.com/in/jonathandavidbaker/
https://punctuation.com/
WHERE TO FIND JESS BAHR: https://twitter.com/putapixelonit https://www.linkedin.com/in/jessputapixelonit https://www.tiktok.com/@jessputapixelonit https://www.instagram.com/jessputapixelonit/ https://www.youtube.com/@jessputapixelonit
https://www.twitch.tv/jessputapixelonit
⌚️IN THIS EPISODE WE COVER:
00:00:00 Jonathan Baker discusses m&a advice for marketing services companies
00:00:34 Current State of M&A Market Post-COVID
00:02:18 Considering Selling a Business: When is the Right Time?
00:03:13 Unexpected Agency Acquisition and Transition
00:05:12 Growing a Successful Business: A Unique Journey
00:06:33 Emotional Considerations in Selling Agencies
00:07:10 Preparing to Sell Your Agency: Things to Consider Before Getting Acquired
00:09:56 Resources for Building a Profitable Business in the Marketing Industry 00:10:52 Navigating the Shift from Growth-Mindset to Profitability in Marketing Agencies
00:11:59 Pitfalls of Getting Acquired
00:13:05 Tips for Selling Your Business
00:14:22 Valuation of Marketing Services Firms
00:15:58 Valuation Considerations for Marketing and Consulting Agencies
00:16:38 Valuation Factors in Agency Business
00:18:07 Preparing Your Agency for Sale: Key Considerations
00:19:16 Tips for Growing and Valuing a Business
00:20:52 Finding the right balance in agency management
00:21:57 Challenges of Scaling and Delegating in Agency Growth
00:23:21 Insights on Acquisitions and Job Transitions in the SaaS Industry
00:25:42 Discussion on Agency Finance and Challenges in the Tech Industry
✉️ GET IN TOUCH If you have feedback, ideas or thoughts you'd like to share drop us an email at hey[at]marketerstalking.com
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